Public works is the backbone of every community. It is critical for public works departments to communicate projects, initiatives, and announcements to the public. Strategic communication is a powerful tool that can tremendously improve public outreach, sharing important information, soliciting public response and feedback, and improving the overall image and connection of the department with the community. In unprecedented times and the ever-changing world we live in, communication is more important than ever. Hear from Town of Greenwich Department of Public Works’ Communication Specialist Renee Wallace on the impact of communication and the multitude of methods that can be integrated into your department. Wallace will share tips, strategies, and her personal examples on using communication, public relations, and digital marketing strategies in the public works industry.

Contributor/Source

Renee Wallace;Jim Michel, PE

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